City of Life and Death

Just happen to watch this gruesome movie yesterday; and brought about some shocking revelation by the movie director of the movie; seeing some 300k people being killed and tortured by the then Nanking massacre that brought a controversial plot that you can't wait to finished up the movie ASAP, a daring plot by the chinese director in joint collaboration of with the Japanese film company; I wonder if this movie can surpass the Censoring board of both country; China and Japan,

its truly an honest revelation that shock me down my adrenaline; its like i am being brought back to the scene, not that i have not seen any war crime movie, the last controversial one i have seen is the Schindler's List by Steven Spielberg; I am not too keen of the cast of it; rather its the plot that makes my time of the day rather uneasy; I just do not know why this happen; Usual documentary movie does not affect me, but this movie does...........sigh.......its Sunday, I am supposed to have a good one, minus the late sleeping hour and horrible dream of snakes........am I getting a little paranoid? sigh.......hope the rest of the day shall ends well......I pray.

LOVE this so much.....

Here are an astonished yet beautiful work by Philip Toledan......totally awesome

http://www.dayswithmyfather.com

of being 1 of this and 1 of that......

of late we have heard of the top fella in our beloved country chanting for '1Malaysia'; arguably the term to unite the people of Malaysia regardless of races, colour blind kind of things......blah blah blah....

and the echoed of it........we do came across, among others some aspiring '1'; i.e. 1Nation, 1Unity, 1Paulian (from my alma mater), 1Price, 1Digit......and of course we also get some unusual '1'; 1Telor. 1Najxx, 1Shxx, and so forth......

what matters to me its about the outcome and the term being use of some kind of in layman term ' a branding entity'; Of late, I have been reading a book 'Branding for DUMMIES'; the well-known 'for DUMMIES; is a collaboration works comes up by the Wiley Publishing Inc. to help among others to promote writing enthusiast who can easily recognized the affiliations of certain subjects that are being brought up with the acronyms of 'FOR DUMMIES'.

My first thought of the branding entity quite fast tracking to Najib and his 1Malaysia. I read about his past hobby as being an avid reader himself and maybe his team of consultant had him to come up with a short yet simplified motto to have a deep implication on every Malaysian; 1Malaysia equals Najib or vice versa.

This philosophical marketing trend has long been use in America which widespread amongst corporate owner during the gold rush period that makes us easily recognized the brand of McD, Nike, GM, Ford and so forth.....while in Malaysia, companies has for the past decade come to realized the important of branding in their products.

I still recall my lectures session back in college and Uni, about the emphasized of building Identity, In architecture or interior design, we were being told about building and to come up with a conceptual or lasting impression/identity of an layout, space and its form as being aesthetically conjugates with the given site or its surroundings.

That is how we have our landmark Pelli's KLCC to proclaim as the tallest building in the world for a few years before being overtaken by the CY Lee's 'Taipei 101'....

what i am looking at its about the way a message is being send across and above all, the reaction of the chant; the social innuendo and of course the true meaning of the 'word' itself. A message and a motto gotta be a real strong wave to struck everyone's mind of its real propaganda; regardless of its real intend as that will be the secondary objective of a strong brand..........i did read our former info minister memoriam in TheMalaysianinsider about his political endeavor during his UMNO period and how he has been able to manipulate the then Malaysian (including myself) about their propaganda and he boldly admit that he is none other than a propaganda minister..........

The presence of previous mainstream media. i.e., TV, radio, mainstream newspaper, magazine strongly upheld an important info-mind-stream of every community of the world, though it is slowly depriving in its existence in providing the latest news, and medium of socio-politico-economy........we rather rely on the online piece of news although some can be from an unreliably source,

at least we tend to have a choice to choose what we wanna listen and filter out what we don't...................:-))